Tex-Mex BBQ Rub — Everything You Need to Know

Cumin and chili take the lead, oregano provides the body underneath, and smoked paprika adds another layer of smoke. The result is a rub you'll recognize: spicy, smoky, and straightforward. For those who love BBQ with character.

Flavor Profile

  • Base: Cumin, chili, smoked paprika, oregano
  • Character: Spicy, smoky, bold
  • Heat: ★★★☆☆ — honestly spicy, not overpowering
  • Allergens: None — free from all 14 EU allergens

What do you use Tex-Mex for?

The combination of cumin and chili immediately gives a recognizable Tex-Mex direction, while smoked paprika ensures that it doesn't become flatly spicy but gains depth. Oregano adds a herbaceous body that balances the heat.

  • 🍗 Chicken — thighs, wings, or a whole chicken on the rotisserie
  • 🥩 Brisket — Texas-style, low & slow
  • 🌮 Ground beef — for BBQ burgers or tacos from the grill
  • 🌽 Grilled vegetables — corn, bell peppers, zucchini

🔥 Ready to get started? Freshly mixed after your order — not off the shelf.

→ Order Tex-Mex BBQ Rub — €9.95   → 3-Evening Pack — 3 rubs of your choice

Recipes with Tex-Mex BBQ Rub

Dosage

  • Skinless chicken thighs: 65g per 1.5 kg meat
  • Chicken wings: 60g per 1.5 kg meat
  • Ground beef & vegetables: rub generously, rest for at least 20 minutes

Technique & tips

Pat the meat dry, rub generously, and let it rest in the refrigerator for at least 30 minutes. Grill over indirect heat until the internal temperature reaches 70–72°C for chicken. Also excellent in the oven at 200°C for a crispy crust.

Product Knowledge — what's in Tex-Mex?

Order Tex-Mex BBQ Rub

100g per pouch — enough for ±2.5 kg of meat. Freshly mixed in small batches. Free shipping in the Netherlands.

→ Order Tex-Mex BBQ Rub — €9.95 | Starter Pack — 3 rubs for €26.95

Want to learn more about BBQ herbs & spices?

→ BBQ spices — which ones to use and why?
→ Why making your own BBQ rubs is harder than you think
→ Which smoking wood to use? Hickory, apple, cherry, and mesquite explained