Carolina Gold Mustard BBQ Rub

Imagine: pulled pork that has been on the BBQ for so long that the meat falls apart by itself — with a golden-yellow bark shimmering in the light. That is Carolina Gold. A mustard-based rub with the acidic tang of apple cider vinegar, the warmth of turmeric, and a subtle kick that lingers. Not shouting. Not excessive. Just that deep, complex flavor that makes you want more with every bite.

🌿 Freshly mixed after your order — shipped within 1 business day
⚖️ 100g per sachet — enough for ±2.5 kg of meat
🍖 Perfect for pulled pork, chicken, and pork
⚠️ Allergens: Mustard
💡 In doubt? Try 3 flavors for €19.95 — check out the 3-Evenings Pack.
📦 Free shipping in the Netherlands — always, on every order. To Germany & France free from €35. | Free shipping to Belgium from €25

What makes Carolina Gold special?

Named after the mustard BBQ tradition from South Carolina. Mustard and turmeric give chicken a striking golden-yellow crust, while cayenne pepper in the background adds just enough heat. The slight acidity is reminiscent of traditional Carolina-style BBQ sauces — making this one of the most accessible rubs in our range, mild enough for everyone at the table.

Dosage

• Skinless chicken thighs: 65g per 1.5 kg meat
• Chicken wings: 60g per 1.5 kg meat
• Pulled pork & pork: rub generously, let rest for at least 1 hour

How to use Carolina Gold?

Pat the meat dry, rub in the rub generously, and let it rest in the refrigerator for at least 30 minutes. Grill over indirect heat until an internal temperature of 70–72°C for chicken, or 90–95°C for pulled pork. The mustard and turmeric will then form a golden-yellow bark that you can't buy anywhere else.

→ View the complete recipe with times and temperatures
→ View the Carolina Gold Pulled Pork Recipe
→ More about mustard powder in our product knowledge
→ All about Carolina Gold — flavor profile, recipes & tips

🎁 Combine & save

Want to discover more flavors? Choose a pack and save instantly:

• 3-Evenings Pack — 3 sachets of 50g of your choice → €19.95 (instead of €23.85 separately)
• Starter Pack — 3 sachets of 100g of your choice → €26.95 (instead of €32.85 separately)
• All-in Pack — all 6 flavors at once → €54.95 (instead of €65.70 separately)