Carolina Gold
Deel
Short answer: Carolina Gold is a mustard-based dry rub with turmeric, apple cider vinegar tang, and a subtly sweet profile. Perfect for chicken and pulled pork. Mild, accessible, and surprisingly unique.
Carolina Gold is the most distinctive rub in our range. Not because it's the spiciest — but because it's the most surprising. Mustard as a base for a BBQ rub? In South Carolina, that's been the norm for centuries.
What is Carolina Gold?
Carolina Gold refers to the BBQ style of South Carolina, where mustard is the base for both the rub and the sauce. It originated in the 18th century when German immigrants brought their mustard tradition to the Midlands of South Carolina.
The result is a rub with a golden-yellow color from turmeric, a slight apple cider vinegar tang, and a gently spiced profile that enhances the meat without overpowering it. Ideal for those who appreciate subtle, complex flavors.
Our Carolina Gold rub contains 37% mustard powder — the highest concentration of all rubs in our range.
Try Carolina Gold
Freshly blended to order. Free delivery via DHL.
Carolina Gold rubStarter Pack · 3 flavors